The battle for the iron thrones continues with new episodes of Game of Thrones airing Sunday nights at 9. Take AM New York’s advice and get in the game by visiting the HBO SHOP in NYC where an exhibit of props straight from the set, including Robert Baratheon’s crown, is now on display.

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The HBO® Shop Celebrated Halloween with the True Blood Halloween Inspiration Window.

In the spirit of Halloween, the HBO Shop in NYC sunk its teeth into the style of True Blood with wardrobe pieces straight from the set. The window featured (from left to right) Lorena’s Ruffle Dress from Season 3 Episode x, Bill’s Henley Tee from the Pilot, Sookie’s Bloody Merlotte’s Tee from the Pilot, Eric’s Bloody Tee from Season 3 Episode x, and Tara’s Bloody Nightgown from Season 3 Episode x, It even showcased a montage of clips of the wardrobe pieces from all three seasons of the show.

With the costumes and video, the storefront truly provided fans a glimpse at some of the most iconic outfits from throughout the series.

For more information on the NYC Store click here!

In the spirit of play and winter, the HBO Shop NYC Store has turned its window into a Giant Interactive Snow Globe. Employing cutting-edge motion tracking and live interactive video, the display is designed to attract and engage people passing on the sidewalk.

Featuring a wintery white landscape with pops of color and whimsical touches such as shoes walking across the snow, the display showcases merchandise from popular HBO shows including a chandelier made of recycled Tru Blood™ drink bottles, Sex and the City® after party foldable ballet flats and colorful t-shirts.

As six sensors detect passerby motion, a bit of snow begins to blow up into the window space, moved by an array of computer-controlled fans on the floor.  While the person approaches closer to the window, more and more snowflakes blow up into the space creating a little blizzard in the window — culminating with the LED video screen clearing up to reveal a beautiful woodland scene.

For more information on the NYC Store click here!

April 13th – 26th, Take 30% off these one of a kind t-shirts at the NYC Store at 42nd & 6th.

The HBO Shop celebrated the launch of the new “Alabama Chanin for HBO” limited-edition t-shirt collection, designed by Natalie Chanin, founder and designer of clothing label Alabama Channin (www.AlabamaChanin.com).  The HBO Shop commissioned Natalie to design a special collection of “Alabama Chanin for HBO” limited-edition, embellished t-shirts.  Each design is one-of-a-kind, hand-made and recycled from previous HBO collections featuring logos and key themes from hit programs like Entourage(sm), True Blood(sm), Flight of the Conchords(sm), Sex & the City

Celebrate the 50th anniversary of the peace sign this holiday season with the HBO Shop

A groundbreaking retail hub, the HBO Shop was designed to be a consumer retail space like no other.  The store has a sleek appearance, boasting an all-glass facade, 10-by-5 foot, flat-panel television screens running clips from hit HBO shows, dedicated aisles and state-of-the-are lighting that washes the space in an ever-changing variety of hues that are color coordinated to each show spotlighted (i.e. background color for Sex and the City is pink and The Sopranos is red).

HBO Shop

1100 Avenue of the Americas (42nd St. and 6th Ave.)

New York, New York 10036

212-512-SHOP

Click Here for more information.